Archive for November, 2007

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The Email Standards Project launches

I’ve mentioned it before but today is the actual launch of the Email Standards Project. Why is this important? Well this page explains it all. It’s just as important that marketeers can deliver their message consistently as it is for (potential) customers to be able to read and view the messages they want to read after they’ve given their permission to be contacted.  Read More …

Email marketing
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The amazon kindle review (via Scoble)

Amazon entered the world of digital mobile recently with the Kindle. In a bizarre twist it seems they forgot to add any retail to it. I use amazon a lot and I like the review system particularly, but it seems this product should have been released with a big beta button on it. Proves the point that if you don’t know how to do something (like stretch your business into hardware) hire an expert Read more …

Ecommerce, Retail
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A word from the master

In our previous lives Amanda and I used to work at Rodney Fitch and Fitch before that. Nice to see the ole feller still waxing lyrical about the ‘art of shopping‘. Spotted on the Core 77 design blog.  Read More …

Retail, Rodney Fitch
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The fitting room experience

An interesting post from Julia from Adaptive Path about the retail experience in particular the personal stylist and fitting room experience in the US. Nothing different really to over here as far as fitting rooms is concerned. The acid test of a good fitting room is can you tell navy blue from black and can you see yourself back view fully in the mirror behind you. If there is one of course!  Read More …